Annual Report 2020

2020 Annual Report Transport International Holdings Limited 25 KMB Monthly Pass Scheme has been well-received since its launch. Passengers may also buy it through App1933 KMB Monthly Pass KMB continues to enhance its service by providing affordable and convenient journeys for passengers. KMB launched the Monthly Pass Scheme, whereby passengers can take ten rides per day on KMB buses for HK$780 (and two additional trips on Route B1). The Pass covers over 400 KMB routes, including regular routes, overnight routes and racecourse routes. Jointly operated cross-harbour bus routes operated by KMB are also included in the Scheme. The KMB Monthly Pass Scheme has been well-received since its launch. Other than purchasing from the kiosks set up at various bus termini, passengers may also buy the Pass through “App1933” (compatible with iOS since January 2020). Rewards to passengers Various promotion campaigns have been introduced throughout the year. A 4-week lucky draw promotion campaign was introduced on KMB Cross-harbour Routes in summer 2020. In the end, a total of 4,000 KMB Octopus cards with KMB Monthly Passes embedded were offered to the winners. To reward our loyal customers, the company offered gifts rewards to the pass holders since March 2020. The gifts include KMB limited Octopus Card, KMB face masks and bus tickets of LWB A-Routes and KMB Route B1. KMB and LWB introduced the new rewards scheme “KMB x LWB FUN Redemption Scheme” starting from 1 October 2020. In order to join the scheme, passengers are required to register via App1933 and travel on our services to earn points. Passengers can redeem gifts using the points accumulated at 12 designated locations in Kowloon and the New Territories. KMB introduces a 4-week lucky draw on Cross-harbour Routes and offers 4,000 Octopus cards with KMB Monthly Passes to the winners