Interim Report 2019

舜宇光學科技（集團）有限公司 2019 中期報告 13 Management Discussion and Analysis 管理層討論與分析 毛利及毛利率 截至二零一九年六月三十日止六個月，本集團的 毛利約人民幣 2,864,000,000 元，較去年同期上 升約 23.4% 。毛利率則約 18.4% ，較去年同期下 降約 1.0 個百分點。毛利率的下降主要是由於光電 產品事業下的手機攝像模組的毛利率由去年同期 約 9.4% 下降至約 5.9% ，該產品毛利率下降的主 要原因如下。 (i) 手機攝像模組的產線尚處於優化和進一步提 高自動化水平的過程中，影響生產效率，導 致生產成本增加； (ii) 二零一九年上半年，智能手機市場推出多款 高規格手機攝像模組。在量產早期階段，該 類新產品的良率和生產效率尚在進一步提高 過程中。 其中光學零件事業的毛利率約 44 . 1% （二零一 八年同期：約 42.0% ），光電產品事業的毛利率 約 5.9% （二零一八年同期：約 9.4% ）及光學儀 器事業的毛利率約 41.2% （二零一八年同期：約 38.3% ）。 銷售及分銷費用 截至二零一九年六月三十日止六個月，本集團的 銷售及分銷費用較去年同期增加約 37.0% 或約人 民幣 35,300,000 元，達至約人民幣 130,800,000 元，於回顧期內佔本集團收入約 0.8% ，與去年同 期佔比相同。有關絕對金額的增加主要是由於營 銷活動增加導致相關銷售、市場推廣及分銷人員 的成本增加。 Gross Profit and Margin The gross profit of the Group for the six months ended 30 June 2019 was approximately RMB2,864.0 million, which was approximately 23.4% higher as compared with the corresponding period of last year. The gross profit margin was approximately 18.4%, which was approximately 1.0 percentage point lower compared to that of the corresponding period of last year. The decrease in gross profit margin was mainly attributable to the fact that the gross profit margin of handset camera modules under Optoelectronic Products business segment decreased from approximately 9.4% in the corresponding period of last year to approximately 5.9%. The main reasons for the decline in gross profit margin of this product were as below. (i) The production lines of handset camera modules were still in the process of optimisation and further improvement of automation level, which hindered the production efficiency and led to an increase in production costs; (ii) A variety of high-end handset camera modules launched in smartphone market in the first half of 2019. In the early stages of mass production, the yield rates and the production efficiency of these new products were in the process of further improvement. The gross profit margins of the Optical Components business segment, the Optoelectronic Products business segment and the Optical Instruments business segment were approximately 44.1%, 5.9% and 41.2%, respectively (corresponding period of 2018: approximately 42.0%, 9.4% and 38.3%, respectively). Selling and Distribution Expenses The selling and distribution expenses of the Group for the six months ended 30 June 2019 increased by approximately 37.0% or approximately RMB35.3 million to approximately RMB130.8 million as compared with the corresponding period of last year. It accounted for approximately 0.8% of the Group’s revenue during the period under review, which was the same as compared with the corresponding period of last year. The increase in absolute amount was primarily attributable to the increase in the costs of selling, marketing and distribution personnel resulted from the increased sales activities.