Interim Report 2021

Hop Fung Group Holdings Limited Interim Report 2021 38 MANAGEMENT DISCUSSION AND ANALYSIS (continued) OUTLOOK Subject to the evolution of the COVID-19 pandemic and the pace of recovery of economies in various parts of the world, the global economy will remain uncertain in the second half of 2021. Even saying that the Group is confident that the Chinese government will place the pandemic under control effectively, and the efforts on mass vaccinations are yielding results, we are looking forward to a speedy recovery of the Chinese economy, which in turn facilitating the market demand for corrugated packaging. The Group pledges to strive for price leadership and to pass on operating costs to customers reasonably. The Group improves our production efficiency, increases our sales volume, and minimises raw material and energy consumption to mitigate the pressure of rising costs. By doing this, the Group’s profitability will be sustainable and stable in terms of growth. Besides, the Group seizes every advantage and opportunity brought by the vertically integrated business model and maintains a solid financial position and operating fundamentals to deliver substantial returns to our shareholders. Meanwhile, the Group continues to place greater emphasis on environmental protection to contribute to our society. 管理層討論及分析 （續） 展望 二零二一年下半年環球經濟仍存在不明 朗因素，主要受制於新冠疫情的後續發 展，以及世界各地經濟復蘇的速度。然 而集團深信中國政府必定能繼續有效控 制新冠疫情，加上疫苗接種工作漸見成 效，期望能加快中國經濟復蘇，從而帶 動對瓦楞包裝的需求。 集團承諾會繼續爭取在價格上的主導 性，把經營成本合理地轉嫁予客戶，並 繼續以提升生產效率、增加銷量、降低 原料損耗及能源消耗為目標，以抵抗成 本上漲的壓力，使集團之盈利有長遠穩 定的增長。集團會繼續積極抓緊縱向整 合的營運模式所帶來的優勢與機遇，並 維持穩健的財務狀況與營運基礎，為股 東帶來可觀的回報。與此同時，集團會 持續加強對環保的重視，以回饋社會。