"Phoenix TV" originated from Phoenix Chinese Channel which was launched on 31 March 1996, with the aim of offering high quality Chinese programmes to Chinese communities around the globe. With around 63 correspondent stations and production teams located worldwide, Phoenix TV currently operates main channels with popularity among audience worldwide, such as Phoenix Chinese Channel, Phoenix InfoNews Channel, Phoenix Chinese News and Entertainment Channel, Phoenix North America Chinese Channel, Phoenix Movies Channel and Phoenix Hong Kong Channel etc. and became the only overseas Chinese-language media with global news reporting network. The news brand of "watching the happening of major events on Phoenix TV" has become deeply ingrained in people's minds. Phoenix TV leverages its advantages on global presence, global coverage and global dissemination. It has global coverage through various channels, including satellite, radio spectrum, cable networks, mobile internet, Internet Protocol Television (IPTV) and over-the-top (OTT) platforms, social media and smart distribution platforms etc.