irasia.com


Hutchison Whampoa Limited


Ms. Frances Ng (Tel: 2128 6739)

March 6, 2001

Orange Launches OrangeClub
to offer a variety of personalized services to Orange users

Enjoy Unlimited Exclusive m-coupon Benefits via Handset
Select Your Area of Interest at orangehk.com to
Win a Free Nokia 6210 WAP Phone plus a Bundle of Fabulous Prizes

Orange today announced the establishment of OrangeClub, to provide its users with a greater assortment of exclusive services and privileges. All existing Orange users can automatically become OrangeClub members free of charge, to enjoy a range of highly personalized services, infotainment, as well as many other benefits. Orange users who indicate their area of interest at the website, orangehk.com and download m-coupons to their handsets stand an extra chance to win a Nokia 6210 WAP handset in addition to other grand prizes.

Enjoy highly customized benefits with the latest m-coupon service

In order to offer greater convenience to its users, OrangeClub members can look forward to enjoying the most personalized and comprehensive services anytime, anywhere. Aside from providing an integration of all customized services like Everyday Card offer, Photo Album and Download Fun, it also offers many other innovative services to Orange users, bringing more fun and excitement to enhance their daily lives.

In addition to the existing services, OrangeClub also introduces the latest m-coupon service. Depending on individual tastes and needs, members can download or receive the m-coupon in the form of a short message, which is supported by Cherrypicks' innovative mobile marketing platform, to enjoy up to 80% discount from more than 80 renowned merchants, including shopping outlets, cuisine and entertainment premises.

Reap instant benefits by downloading m-coupon from orangehk.com or Orangeworld

OrangeClub members can reap immediate benefits while downloading the m-coupon of their choice from OrangeClub's site (www.orangehk.com/orangeclub) or Orangeworld onto their handsets. By clicking on "Coupon Pool", where all m-coupon offers are listed, and then going into "My Coupon Book", from where members can download their favorite m-coupon onto their handset, they can enjoy the offers anytime. On registration, OrangeClub will send m-coupons to members according to their selected category constantly. Simply present the m-coupon stored in the handset to the merchant, members can experience the fun and convenience brought by OrangeClub's personalized services.

Set the trend for m-shopping with the personalized services

"We are very excited at the establishment of OrangeClub, which captures the hottest consumption options available in town and offers the most personalized services to satisfy individual needs of every Orange users. The mobile phone is almost a must-have item nowadays. Through OrangeClub and the m-coupon service, we hope to pave the way for m-shopping while enabling more than 1.7 million Orange users to enjoy their favorite services and benefits anytime, anywhere. OrangeClub will definitely continue to provide enhanced services, infotainment and special offers to cater for the various needs of its members," said Mr. Stephen Ngan, Deputy Managing Director and Sales & Marketing Director of Hutchison Telecom.

Win a FREE Nokia 6210 handset through registration at orangehk.com

Starting from today till 31 March 2001, members who register their interests at OrangeClub's site from the three categories including Shopping, Entertainment, as well as Food & Beverage are not only rewarded with immediate discounts from the enrolled category , but also entitled to enter into the OrangeClub lucky draw. Fabulous prizes for the lucky draw include $20,000 shopping discount at http:www.izzue.com, travel package to the Universal Studio in Los Angeles offered by Broadway Circuit, as well as free pizza for the whole year at Pizza Hut. Each m-coupon download onto the handset will give members an extra entry to the lucky draw of their chosen category. Besides, all members registering at orangehk.com stand to win a brand new Nokia 6210 handset #.

Stand to win fabulous prizes via handset registration

Orange users can also choose to register their interests through their handsets. They can either press *091 (Chinese) / *092 (English) on their keypads or make use of Orangeworld wirefree Internet service to register, in order to enjoy immediate discounts and the chance to win fabulous prizes of the selected category in the OrangeClub lucky draw. For more information, please visit www.orangehk.com.

Remarks:

Instant benefits include up to $300 discount at http:www.izzue.com, Tuesday's special priced movie ticket at Broadway Circuit and $20 for a pizza at Pizza Hut.
#OrangeClub will give away three Nokia 6210 WAP handsets to those who register at orangehk.com. The three winners will be drawn on 17, 24 and 31 March, 2001 respectively.

~ End ~

Notes to editors


Source: Hutchison Whampoa Limited
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